2024 BMW 1 Series Hatchback Review
Share:

2024 BMW 1 Series Hatchback Review

The 2024 facelifted BMW 1 Series Hatchback 120 M Sport 5dr Auto is a sleek, sporty, and practical option for those looking for a premium hatchback. Whether you’re a business user or a personal customer, this car offers a compelling mix of performance, efficiency, and cutting-edge technology. We recently took this car on a real-world test drive, combining motorway cruising on the M1 with the scenic, winding roads of the Peak District, passing through picturesque towns like Bakewell, Matlock Bath, and Belper.

Exterior Design

The 2024 facelift has given the BMW 1 Series a sharper, more aggressive look. The front end features a revised kidney grille and sleeker LED headlights, giving it a modern and premium aesthetic. The M Sport trim enhances the sporty appeal with larger air intakes, unique alloy wheels, and an aerodynamic body kit. At the rear, new taillight designs and a sculpted bumper complete the athletic stance.

Key Exterior Features:

  • Revised BMW kidney grille with chrome accents

  • Sharper, more defined LED headlights and taillights

  • Aerodynamic M Sport styling

  • 18-inch alloy wheels (M Sport exclusive)

  • Dual-exit exhausts for a performance look

Interior & Comfort

Inside, the 1 Series 120 M Sport delivers a high-quality, driver-focused cabin. BMW has improved the materials, incorporating soft-touch surfaces, premium leather, and aluminium trims. The sports seats provide excellent support, especially useful for long drives. Rear passengers also benefit from good legroom for a hatchback of this size.

Interior Highlights:

  • Premium Vernasca leather seats with contrast stitching

  • Sports steering wheel with paddle shifters

  • Ambient lighting with customisable colours

  • Spacious 5-door layout with ample rear legroom

Infotainment & Technology

BMW has packed the 2024 1 Series with its latest infotainment system, featuring a high-resolution 10.25-inch touchscreen and a 10.7-inch digital driver display. Apple CarPlay and Android Auto come as standard, offering seamless smartphone integration. The system is intuitive, responsive, and easy to navigate, even while driving.

Tech & Connectivity Features:

  • 10.25-inch BMW iDrive touchscreen infotainment system

  • Apple CarPlay and Android Auto (wireless)

  • 10.7-inch digital instrument cluster

  • BMW Intelligent Personal Assistant with voice control

  • Wireless phone charging and USB-C ports

Driving Experience

Our test route combined motorway cruising with the twisty roads of the Peak District, offering the perfect opportunity to assess the 1 Series’ capabilities.

Motorway Performance

On the M1, the 120 M Sport was effortless, with a refined ride, minimal wind noise, and a well-insulated cabin. The petrol engine provides a smooth power delivery, making overtaking easy. Adaptive cruise control and lane-keeping assist further enhance the driving experience.

B-Road Handling

Through the Peak District, the car truly came alive. The M Sport suspension keeps body roll in check, and the precise steering ensures confidence-inspiring control. Dynamic driving modes allow you to tailor the experience, from comfort-oriented cruising to a sportier, more responsive feel.

Fuel Efficiency

Despite its sporty nature, the 120 M Sport remains efficient, returning respectable fuel economy figures. Expect around 45 mpg in mixed driving conditions.

BMW Flexible Car Subscription

This BMW 1 Series 120 M Sport is available on a flexible car subscription. Our best prices apply for those taking the car for 90 days or more, but shorter terms are available from just one month.

Key Subscription Details:

  • Available for personal and business customers

  • Minimum term: 1 month

  • Best rates for 90-day+ contracts

  • Insurance not included

Gallery

More Information

The BMW 1 Series Hatchback 120 M Sport 5dr Auto is a fantastic choice for those seeking a premium, sporty hatchback that balances performance, technology, and practicality. Whether you’re looking for a car for business or personal use, the flexible car subscription option makes this an even more attractive proposition.

If you’re interested in driving this impressive hatchback, get in touch today to discuss our flexible subscription options! Speak to the team by calling 01332 290173 or use the ENQUIRY FORM at the bottom of this article.

We can help with a wide range of flexible and fixed services, whether your a personal or a business customer. We can also assist if you are a new start-up business or you are in need of an Expat Car Lease.

Rebecca joined the Cocoon Vehicles team in 2018 after running and selling a successful financial services business offering pensions, investments and mortgages. Today, Rebecca’s goal is to provide the best possible customer service and news you will want to read.

Latest Car Subscription Deals
See our latest Hottest Offers on our flexible car subscription and lease deals available from Cocoon Vehicles.

Subscribe to
Our Whatsapp Channel

Stay up to date with our latest articles, special offers and special stock cars by following our Whatsappp Channel.

Article Contents

Date Archives
See Our In-Stock Vehicles
Over 200 Physical Stock vehicles ready-to-go on our flexible subscription program.

Get In Touch

Complete the form below and a member of the team will come back to you during office hours.

Latest Flexible Car Lease Deals

Affordable and Flexible month-to-month car leases for you or your business

Short-Term Car Leases

6-12 Month Short-Term Car Leases on a fantastic range of brand new cars.

Short-Term Van Leases

We offer a range of Commercial Vehicles on our 6-12 month leases.

Search for a car...

Cocoon Logo

Before You Go...

Why not ‘follow’ us on our Whatsapp channel and be informed of our latest news, special offers and stock. Some offers are exclusive and might not even make it to our website…

Our Website Uses Cookies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. For detailed information on the cookies we use and the purposes for which we use them see our Privacy policy.